Free course · 13 lessons

You shipped it. Now go get found.

A simple app marketing course for indie developers. Every free organic channel first, then paid: 13 short lessons you can finish and check off.

Start the course89 min · 13 lessons · Free, no signup

The one idea

Paidbrings fast results. But when you stop paying, it stops the next day.

Organicis slow. But one ranked keyword or blog post can bring installs for months.

Sodo as much organic as you can first. Add paid on top later.

Curriculum

13 lessons, in order

Six free organic channels first, then the four paid ones, in the exact order to try them. Finish a lesson, check it off, move to the next.

Start here

Lesson 01 · 8 min

Organic grows. Paid stops.

Getting users takes time. It is not luck. The one idea that decides your whole marketing plan.

with Marketing Board

Part 1 · Organic

Lesson 02 · 8 min

Store listing (ASO)

The app stores work like search engines: Apple reports about 65% of App Store downloads start with a search. Show up for the words people type.

with ASO Generator

Lesson 03 · 7 min

Screenshots

The step most people skip, and it decides your installs. People decide from your first two screenshots, before they scroll.

with Screenshot Studio

Lesson 04 · 8 min

Growth Engine: find your users

Right now, people on Reddit and X are asking which app to use for the exact problem you solve. Reply with real help.

with Growth Engine

Lesson 05 · 7 min

Website + blog

Many people find apps through the web. A simple site helps Google find you, and the AI tools people now ask.

with Keyword Research

Lesson 06 · 7 min

Short videos

TikTok is how top apps grow now. You do not need to show your face. Posting often beats going viral.

with Marketing Board

Lesson 07 · 6 min

Content + directories

Keep posting, and get listed everywhere. More good links raise your site's trust, and everything ranks higher.

with Marketing Board

Part 2 · Paid

Lesson 08 · 6 min

How paid works

Paid speeds things up, but it is not your base. Turn it on only after your listing converts.

with ASO Score Checker

Lesson 09 · 8 min

App store ads

The ads with the most ready users. Google App Campaigns and Apple Ads, and what one install really costs.

with Keyword Research

Lesson 10 · 6 min

Social ads

Meta & TikTok ads are best for visual apps. Your video does most of the work. Don't scale until one ad clearly profits.

with ASO Score Checker

Lesson 11 · 7 min

Influencers

Small creators beat famous ones for apps. Their audiences trust more and install more, for much less money.

with Growth Engine

Lesson 12 · 5 min

Ad networks

AppLovin, Unity Ads, ironSource: big volume, lower quality. Only after everything else works.

with Review Intelligence

The plan

Lesson 13 · 6 min

The full plan, in order

Your path from launch to growth: every channel from this course, in the exact order to do them.

with Marketing Board

Getting users is hard. You are not behind.

The people who win are the ones who keep going: a few small steps, every week. Every tool from this course lives in ReachFront. Monthly Max starts with a 7-day free trial.

Start lesson 1